LITTLE BIG PLANET 3
Client: Sony
Digital Social & Banner Campaign
Sackboy is back in the 3rd installment of Little Big Planet for the PlayStation 4. This time he has brought some new friends along for the adventure: Swoop, Toggle (Big and Small), and Oddsock. We at Ignition worked diligently on this banner/social campaign to promote the release of the series' biggest and most exciting game to date. Highlighting all of the new costumes that the characters can wear and how your creativity can have no bounds when it comes to building levels and creating challenges.
Little Big Planet 3 Celebrates 20 Years of PlayStation
Yahoo! Takeover
I devised and implemented the concept for a prominent Yahoo! Homepage Takeover. Upon accessing the website, users were greeted with a captivating visual experience where the five primary characters from the game dynamically entered the webpage, causing the site to fold in a manner reminiscent of crumpling paper. This engaging animation culminated in the unveiling of the logo for the highly anticipated upcoming game—an adventure of immense proportions condensed into a captivating digital presentation.
RICH MEDIA
This project involved the development of an interactive banner, providing users with the unique opportunity to personalize their own Sack Boy character. Subsequently, users could seamlessly download their customized creations onto their PlayStation console for integration into the game environment.
STATICS BANNERS
GIFS
Creative Director: Matt Clack
Jr. Art Director: Austin Greene
Designers: Brian Tzec, Mark Gierl
Producers: Cindy Cho, Nicole Weiss-Calamar